Best CD of 2007 so far
Radiohead's new album, In Rainbows, was recently released as a digital download available only via the band's web site. There's no label or distribution partner, and when you put In Rainbows' 15 songs into your cart, and check out, a question mark pops up where the price would normally be. Click it, and the prompt "It's Up To You" appears. Click again and it refreshes with the words "It's Really Up To You" — and really, it is. According to Time magazine, "It's the first major album whose price is determined by what individual consumers want to pay for it. And it's perfectly acceptable to pay nothing at all."
Which is incredible. Not only because of the extraordinarily generous statement by the band, but because it is an extraordinary CD. Not quite as amazing as Kid A, but nearly. Rush, rush, rush over to their site and "buy" it. And pay something for it, because it is worth every penny.
posted by debbie millman at 11/03/2007 04:42:00 PM
2 Comments:
Hi my name is Nora, and I know this comment shouldn't go here but I am a mexican graphic designer very fun of Design Matter podcast, what happen with it since I can not listen to it since june.
I appreciate an answer my e-mail norismo@yahoo.com
Weeeeell, not so much on the lack of a label. They proved their point(to a degree) with the digital release, but a lot of people are wondering if they're not also undermining it now. It was an interesting stunt, but I'm still waiting for someone to actually go through with what they initially made it look like. Trent Reznor's recently broken with his label, and seems the most likely candidate at the moment.
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